Inari is the main character. A middle school student. After saving a fox spirit from getting washed away in the river, she was granted with the power to change shape at will by uttering the phrase "Inari, Konkon". Later, it is hinted strongly that the power she received isn't just the power to change shape; she has also unconsciously used the divine power to make her hopes come true. After a series of events, Inari has entered new god training so that she can control her divine power and live with it as a human. Among her family members, only Touka is aware of Inari's powers and relationship with the gods.
Her name is a reference to Fushimi-Inari Station. She also got ridiculed during her childhood because she had the same name as Fushimi Inari-taisha.